VBS’ unique business model connects veterans with self-employment opportunities through franchising while providing services for accessing special funding and financing programs. Navigating the landscape of veteran benefits is complex, and VBS serves as a one-stop-shop for emerging entrepreneurs to leverage military experience for future career success.
As a Veteran Owned Business, Design Active was excited to team-up with VBS on presenting new opportunities and sustainable career directions. Forgoing the tired reliance on patriotic symbolism, we established a classic corporate sensibility that treats veterans as serious business professionals. In addition to developing an identity system for the VBS family of entities, collateral, signage, and tradeshow displays, the website integrated a proprietary training platform and social media. Since its online debut, VBS’ network has grown to 30+ franchises and agency partnerships to deliver premium consulting and opportunities to vets.