Cupolette

Cupolette uses an age-old metal casting process to bring new ideas and products to life, merging talented artistry and process expertise together in market-ready wares, custom castings and foundry services.

A cupolette is a small, hand-built, high-efficiency foundry furnace, and we worked closely to create a brand identity that spoke to the client’s work, customers, and new market share. After years of performing foundry services for others, the client was ready to launch her own business. So we crafted an identity based on foundry marks – imprint stamps – in a style that is clean, classic, and contemporary, suggesting a modern take on a historic production process. Further iterating the theme of hand-craftsmanship is the letterpressed business card, a tactile presentation of Cupolette’s artistry. Cupolette has since been featured in lifestyle and arts magazines like Dwell and FORMA.

• Categories: Branding / Collateral / Website
• Client: Cupolette
• URL: http://Cupolette.com